FSC’s Campaign Successes | December 2014

by | Jan 9, 2015

10,9,8,7…FSC’s Campaign Successes December 2014! While you were counting down to the New Year, we were counting up our client’s December successes! We take it as a good sign for 2015 and look forward to what this year brings.    ...

The Elements of Viral Worthy Content

by | Dec 4, 2014

Every digital strategist and client wants to be sure their content goes viral. The fact of the matter is you can’t just turn on a switch and POOF, your great content is viral. The word makes some people cringe due to the questionable path to achieving this “viral”...

FSC Campaign Successes for September 2014

by | Oct 10, 2014

FSC Campaign Successes for September 2014 From social media stand-out engagement to high performing paid search campaigns, September was a success. Check out our ‘Best in Show’ FSC Campaign Successes for September 2014 below!

Google, Don’t Be Greedy!

by | Aug 22, 2014

Recently Google has announced a new change, to essentially remove the Pay Per Click (PPC) Managers ability to bid on an exact match keyword in Google AdWords.  Given I’ve had skin in the Search game for a decade, you’d think I’d be used to Google...

FSC First Look: Google Analytics App

by | Jul 31, 2014

Here ye, here ye: “Data at your fingertips – Announcing the Google Analytics app for iOS.” – Google That Google — always coming up with rad new things to make life easier. FSC’s Search and Web departments let out a collective...

Paid Search: Not For Beginners

by | Jun 19, 2014

SMX (Search Marketing Expo) Advanced was one of the best conferences I’ve ever attended. Although I attended some great SEO sessions at the conference, today I’m going to review my favorite topics from the Paid Search Track. Creating Paid Search Ads In Google Creating...