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8 Ways to Amplify Your 2020 Digital Marketing Strategy

8 Ways to Amplify Your 2020 Digital Marketing Strategy

by FSC Interactive | Jan 12, 2020 | Facebook, Instagram, News & Trends, Paid Search Marketing (SEM/PPC), Search Engine Optimization (SEO), Social Media

As the new year and new decade approaches, is your business ready to tackle the ever-changing needs and desires of your clients and customers? Be sure to start the new year off right with a 2020 digital marketing strategy that takes into account the changing face of...
5 Ways Email Marketing Drives Better SEO

5 Ways Email Marketing Drives Better SEO

by FSC Interactive | Jan 16, 2018 | News & Trends, Search Engine Optimization (SEO)

Emails can be one of the best ways to stay in touch with loyal customers and drive recurring sales. 80% of retail professionals report that email is their greatest driver of customer retention. The engagement and ROI numbers grow even larger for B2B email engagement....
Poppin’ Online Shoppin’: 7 Digital Marketing Tips to Boost Holiday Sales

Poppin’ Online Shoppin’: 7 Digital Marketing Tips to Boost Holiday Sales

by FSC Interactive | Dec 13, 2017 | News & Trends, Pinterest, Search Engine Optimization (SEO), Tools and Training

The holiday season means big business for retailers. In 2017, holiday sales are expected to top $1 trillion, with e-commerce sales expected to increase 18 to 21 percent. The holidays bring peak demand and competition and marketers need to use innovative tactics to...
Search Marketing Takeaways: 3 Things I Learned at Pubcon That Will Separate the Winners from the Losers in 2017

Search Marketing Takeaways: 3 Things I Learned at Pubcon That Will Separate the Winners from the Losers in 2017

by Siobhan | Oct 26, 2016 | Featured, News & Trends, Paid Search Marketing (SEM/PPC), Search Engine Optimization (SEO)

Recently I was given the amazing opportunity to attend Pubcon in Las Vegas. At Pubcon, I was overwhelmed with knowledge, tricks and industry advances that I wouldn’t have learned anywhere else. Most importantly, I was given the tools to succeed in this upcoming...
How To Use Schema Markup To Increase Your SEO Exposure

How To Use Schema Markup To Increase Your SEO Exposure

by FSC Interactive | Jun 30, 2016 | Featured, Schema Markup, Search Engine Optimization (SEO)

In the ever-changing world of search engine optimization, Schema markup and other types of markup such as Facebook’s Open Graph, Twitter Cards and Rich Pins are some of the newer SEO techniques you should use to elevate your content, website, and business....

Google’s New Layout: Death to Free Marketing?

by Siobhan | Feb 29, 2016 | News & Trends, Paid Search Marketing (SEM/PPC), Search Engine Optimization (SEO)

By now you’ve probably heard about Google’s new layout. In case you haven’t, Google recently cut all of the text ads from the right sidebar of search results and is exclusively showing them above and below organic results. The only ads showing on the right side...
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