You Know About SEO, But What is SEM?

One of the most annoying things about online marketing is the acronyms.  SEM, SEO, PPC, DSPs, GA, and CPC are just a few.  Sometimes, I wonder if the industry does it because they want to make online marketing more confusing to the consumer. Well today, I want to give...

What to Look For in a Web Host

I know, not the most exciting topic but trust me, this one is pretty important.Imagine this. Your customer wants to learn something more about your business. Maybe they want to contact you. Or maybe even better, they want to buy something from you.But they can’t. Your...

What Are Local Listings and Why Do They Matter?

If you’ve heard about Google’s latest algorithm update (Pigeon), or read our 5 SEO Predictions for 2015, then you’d know how important localized search results have become. In 2015, we will see mobile traffic surpass desktop traffic, so with that in mind, how can you...