by FSC Interactive | Dec 13, 2017
The holiday season means big business for retailers. In 2017, holiday sales are expected to top $1 trillion, with e-commerce sales expected to increase 18 to 21 percent. The holidays bring peak demand and competition and marketers need to use innovative tactics to...
by FSC Interactive | Feb 18, 2015
In order to master Pinterest, start with your audience. It’s vital to know who you’re targeting if your end goal is to gain a proper following. Step 1: Create Boards With your brand and audience in mind, consider important, relevant topics and break them into separate...
by FSC Interactive | Dec 12, 2014
It’s the most wonderful time of the year – the time when marketers are finalizing their 2015 strategies for their clients. Recently, I had the pleasure of attending the SMX Conference in Las Vegas, where I gained some first-hand insight into which social...
by FSC Interactive | May 8, 2014
Recently, Pinterest Founder and CEO Ben Silbermann spoke to a large crowd at their San Francisco headquarters about a new feature that will change the way you think about search. Guided Search is Pinterest’s answer to Google’s algorithm, differentiating itself by...
by FSC Interactive | Mar 20, 2014
In part two of our Designing for Social Media Infographic series, we discuss proper sizing across the Pinterest and Instagram platforms. Both platforms allow for a pretty wide range of sizes, and will generally resize your image for you. However, it is important to...
by FSC Interactive | Feb 11, 2014
If you aren’t expanding your social presence beyond Facebook and Twitter, then you are missing out! There are some amazing opportunities on other channels, such as Pinterest and Instagram. While it seems strange to invest valuable time in channels that don’t...
