Collision Conference 2016: Top 5 Takeaways

Last week, tens of thousands of techies descended upon New Orleans for the Collision conference. The three-day event was a mash-up of marketing leaders, start-ups, and all-around creative, intelligent folks. FSC Interactive was there in force and we want to share a...

How Risk — Not Social Media — Made Sheryl Sandberg

The COO of Facebook, Sheryl Sandberg, is an obvious female role model for someone whose road to success was spurred by social media. Predictable, right? But Sandberg’s success isn’t about social media; it is about reinventing a company to remain relevant in the...

Google’s New Layout: Death to Free Marketing?

By now you’ve probably heard about Google’s new layout. In case you haven’t, Google recently cut all of the text ads from the right sidebar of search results and is exclusively showing them above and below organic results. The only ads showing on the right side...