Social Successes – All About the Gram (Instagram)
A picture is worth a thousand words, or maybe even a thousand likes. Instagram is an ideal social channel for beautiful imagery that embodies your brand or business. It’s a personal favorite at FSC, and we’ve seen great successes this past month on the channel for a few of our clients:
Woodstock Instagram Contest
In an effort to optimize and grow the Woodstock Instagram channel, FSC recommended activating a 2-day Instagram contest geared toward fan acquisition. Overall, we aimed to increase the number of Instagram followers, generate brand and product awareness and drive social media engagement for Woodstock Furniture Outlet.
Requirements to Enter:
- Must be following @woodstockoutlet on Instagram
- Like the giveaway post
- Comment and tag 3 friends
Campaign Results:
Instagram followers gained during 2-day campaign – 90
Instagram posts: 153 Likes, 100 Comments
Doris Metropolitan Instagram
Doris Metropolitan has drastically grown in engagement on Instagram — just check out the snapshot below of these popular recent posts. An average post received between 30-40 likes until a couple of weeks ago, when engagement skyrocketed thanks to some savvy techniques.
Search Successes
- Hotel Monteleone – most revenue in one month. $209,700 + 303 calls.
- Mignon Faget – most revenue in one month. $15,187 – including $614 via $18 spend on Shopping/PLA campaign.
Web Dev Successes
Criollo’s enhanced website went live! We made their current site more mobile-friendly and updated the header and footer.